Tag Archives: book blurbs

6) Middling – the power of opposites to structure your blurb by Colin Brush

‘Elric knew that everything that existed had its opposite. In danger he might find peace. And yet, of course, in peace there was danger. Being an imperfect creature in an imperfect world he would always know paradox. And that was … Continue reading

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5) Beginnings, or How to Get People’s Attention by Colin Brush

‘It was a bright cold day in April and the clocks were striking thirteen.’ Nineteen Eighty-Four, George Orwell We’re just over the halfway point in my guide to writing blurbs and you’re probably wondering when we’re going to get around … Continue reading

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3) Who are we Talking To? by Colin Brush

Number 3/8 in a series of weekly how-to posts on writing your own cover copy by Colin Brush reprinted from Summer 2020. Follow this blog to get all the instalments. ‘Half the money I spend on advertising is wasted; the … Continue reading

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1) How to sell Your Book in a Few Words, by Colin Brush

This is the beginning of a series of weekly how-to posts by Colin Brush reprinted from Summer 2020. Follow this blog to get all the instalments. ‘If you think you have a book evolving, now is the time to write … Continue reading

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8) The irresistible end by Colin Brush

The last instalment in Colin Brush’s series on how to write the perfect blurb for your book. ‘But wherever they go, and whatever happens to them on the way, in that enchanted place on the top of the Forest a … Continue reading

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6) Middling: the power of opposites to structure your blurb by Colin Brush

‘Elric knew that everything that existed had its opposite. In danger he might find peace. And yet, of course, in peace there was danger. Being an imperfect creature in an imperfect world he would always know paradox. And that was … Continue reading

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5) Beginnings or How to Get People’s Attention by Colin Brush

‘It was a bright cold day in April and the clocks were striking thirteen.’ Nineteen Eighty-Four, George Orwell We’re just over the halfway point in my guide to writing blurbs and you’re probably wondering when we’re going to get around … Continue reading

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4) Pitching your story’s emotional hook by Colin Brush

‘I never take on a client unless I can pitch their book in twelve words.’ UK literary agent The pitch is perhaps the most crucial aspect of understanding and selling your book. It is how you connect it to other … Continue reading

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3) Who are we talking to? by Colin Brush

‘Half the money I spend on advertising is wasted; the trouble is I don’t know which half’  John Wanamaker, US Postmaster General & marketing pioneer ‘It’s for everyone.’ I’ve heard these words from authors, agents and publishers too many times … Continue reading

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2) What’s the Story? by Colin Brush

The second in a series of how-to posts by Colin Brush ‘Transported to a surreal landscape, a young girl kills the first person she meets and then teams up with three strangers to kill again.’ TV review of The Wizard … Continue reading

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